Skip to content
3 Reasons to Choose Vegan

It's better for the environment

Going vegan and opting for planet-friendly foods and sustainable plant-based proteins is a great way to help the environment. According to Oxford University research, going vegan is the easiest and most effective way each of us can help protect our planet.

Animal agriculture is a leading driver of deforestation, which in turn is a key cause of biodiversity loss. It is also one of the biggest polluters, contributing to ocean dead zones and algal blooms. Animal agriculture also creates more climate-changing emissions than the fuel from our entire global transport system. That’s right. Animal products can be more damaging than every train, plane, car, bus and ship on Earth.

 It could improve your health

Research shows that vegans suffer less from heart disease, obesity, type 2 diabetes and some cancers. And many of our participants report other benefits too, from clearer skin to better sleep to having more energy!

 It's delicious!

The planet-based revolution means there are more vegan options available than ever before, so you don’t need to miss out on your favourite foods when going vegan - just opt for the plant-based alternatives! Check out for loads of recipe inspiration. 

Here at Jan de Vries we are encouraging everyone to take the month-long Veganuary pledge and try vegan this January. Sign up now and every day in January you’ll receive an email with all the support you need to make trying vegan easy:
- Daily hints and tips
- Meal plans and recipes
- Information about the benefits of a vegan diet for health, animals and the planet

Sign up now: